27th August 2015
Partnership sees combination of NFC mobile payments and proximity marketing solutions with integration expertise
London & Warsaw, 27th August 2015: Proxama PLC (AIM: PROX), the international mobile commerce company specialising in proximity marketing and a provider of end-to-end payment solutions for card issuers and processors and Sygnity S.A. the leading provider of mobile e-payment solutions in NFC and HCE technology, today announced a strategic partnership and international reseller agreement. The agreement means card issuers and processors can design and deliver new services to meet the growing needs of their customers for sophisticated payment solutions – according to Visa, Poland is already leading the way in Europe with contactless payments, with 70% of Visa cards in the market having contactless functionality. As a result of the partnership, Sygnity will resell Proxama solutions for NFC Mobile Payments, Tokenisation, HCE, Advanced PIN Management and Smart Card Life Cycle Management in Poland.
With long experience of delivering IT solutions in the Polish banking sector, Sygnity is known for its strong industry expertise, solution integration and customer centric approach. This partnership will allow banks, retailers and processors to quickly and easily extend current customer propositions with innovative and secure mobile payment and proximity engagement solutions, including campaign marketing and loyalty programmes via consumers’ smartphones.
Mike Woods, CEO of Digital Payments Division, Proxama said: “This partnership provides Proxama with an additional and valuable route to market, enabling us to widen our reach into new territories and to leverage Sygnity’s solution integration expertise to ensure customers can easily implement new payment solutions to establish and sustain their competitive edge. While the payments industry is fast moving and reacting to changes can be daunting for some, our joint customers will be in a position to readily respond to these changes, while reducing the complexity, timescales and risks attached to implementing new solutions.”
“Establishing cooperation with Proxama aligns withSygnity’s strategy, focused on the introduction of innovative payment solutions, compliant with the latest global trends.” – says Mariusz Jurak, General Director of the Banking and Finance Sector at Sygnity S.A. – “Understanding our client’s business and meeting their expectations by providing high standard solutions is of key importance for us. I believe the partnership with Proxama will strengthen Sygnity’s position in the market for services dedicated to the financial sector, including in particular mobile payments and banking, combined with a strong focus on security”.